This means that the metagame focus is on gathering new cards and upgrading your deck, which is where spending is encouraged. The game itself is pretty simple, effectively a CCG in which cards are dragged onto the battlefield to bring new characters into the fight – rather like a pared-back Clash Royale. It's a bold move and one that sets the tone for a game that is self-referential and tongue-in-cheek in regards to its own business model. The tone is set for a self-referential and tongue-in-cheek F2P experience. in-app purchases cost real money and are charged to your account and for those reasons this game should not be played by anyone." South Park: Phone Destroyer addresses this elephant in the room immediately, with a warning message that reads: “This game contains both in-app purchases and the option to watch ads for rewards. It was a source of much debate within the industry and it was always unlikely that this would be forgotten when, three years later, Ubisoft launched an officially licensed South Park mobile game with a free-to-play model. In 2014, the animated TV series took on the business model in typically uncompromising fashion, with an episode that featured the line "Freemium: The 'mium' is Latin for not really." South Park has an interesting history with free-to-play games. Publisher Ubisoft was named 41st in 's list of Top 50 Mobile Game Developers for 2017. This time, in collaboration with analytics company DeltaDNA, we're bringing you even more monetisation analysis.įor this special IAPI Extra, we're taking a look at Ubisoft's South Park: Phone Destroyer, the CCG strategy game based on the animated sitcom. The end goal is to see whether the game makes a good enough case for us to part with our cash, or whether players are content – or engaged enough – to 'freeload'. In each instalment, we consider the incentives or pressure applied to make in-app purchases, their perceived value, the expansion offered by IAPs and the overall value of the experience. Welcome back to the In-App Purchase Inspector - our regular look at free-to-play games from the consumer's perspective.
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